AM Awards | Why Enter


It's not just about the evening celebration...  Read how previous winners have used their accolades within the industry.

Eddie Hawthorne, chief executive & group managing director, Arnold Clark (5 times winner 2019, including Dealer Group of the Year) - It is a very special honour for Arnold Clark to have been recognised by AM with five awards in 2019. These awards are highly regarded in the industry, and recognise a company’s exceptional commitment to innovation and quality – two values that we feel align closely with our own aims for the business. We choose to proudly display our AM Dealer Group of the Year status for 2019 on our website, as we understand the value and reassurance it holds for our customers too.


Richard Gough, general manager, Mercedes-Benz of Preston (winner of Dealer Principal/General Manager of the Year 2019) - It was a great feeling to be nominated for an award, but even better to walk away on the evening with a great award. I would not have achieved so much if it was not for all those people that helped me, from the first time I attended back in 2005, to the current day. The award has helped and impacted in ways you don’t always first appreciate, from customers mentioning the award to industry professionals and potential new recruits connecting and wanting to work within a successful team. The impact that has hit home is those that have been in touch, looking for guidance, views or assistance in their own career path, which has been fantastic. As award winners, it’s our duty to help guide tomorrows award winners.


Neil Smith, operations director, Imperial Cars (winner of Best Used Car Dealer - Independent 2019) - The AM awards is the premium event of the year and after an unbeatable year at Imperial, to be recognised with an award was the icing on the cake.   We're all set to take advantage of the coming 12 months, where we're determined to win the top spot once more!  It's a great event overall and one of the first dates we add to the diary.


Tim Holden, chief executive, Holden & Holden (winner of The AM People Investor Award 2019) - I think it was great way to celebrate the company's achievements with some of the employees who played a part in helping develop such a great culture. It was a fun night out and it's always nice to get some industry recognition for the bits we do really well.


Gordon Veale, general manager, Carbase (winner of Most Improved Dealership 2019) - We're delighted that AM has recognised our dedication to continuous improvement with this fantastic award. We are constantly adapting our systems through data analysis to produce a higher quality experience for our customers and it means the world to us knowing it is paying off and is reflecting positively upon our business. We’re extremely proud of these achievements, and of all of our staff, without whom we would not be where we are today.


Stuart Foulds, chairman & chief executive, TrustFord (winner of Best Marketing Strategy & Best Dealer Group more than 10 sites 2019) - At TrustFord I firmly believe in us entering as many awards as possible because the feedback from our staff is that is makes them really proud to work for a company who strives to excel in all that we do. We have our PPA which is driven hard by all of our staff and by which we abide – that is Purpose, Principles and Ambition – Purpose – to drive the standard in customer care, Principles – honesty and integrity – always, True, respect, positive and enjoy. Ambition – we want to be the envy of our competitors. This is embedded in our induction Academy where every new member of staff attend for at least 3 days. So in conclusion it is a cornerstone of our ethos to enter and hopefully win as many industry awards as possible.