AM Awards | Previous Winners

2021 Winners and Shortlist 

Best Marketing Strategy - sponsored by CarGurus PistonHeads
Holdcroft Motor Group
Shelbourne Motors 
TC Harrison 
TrustFord - WINNER

Best Online Consumer Experience - sponsored by SecretService
Hutchings Motor Group
Perrys Motor Sales
Peter Vardy - WINNER
Sandicliffe Motor Group
Vindis Group

Best In Customer Service - sponsored by LTK Consultants
Accrington Garages Vauxhall - WINNER
Beechwood (Derby)
BuyaCar.co.uk
Drive Motor Retail

Best Aftersales Team - sponsored by Vehicle Vision
Marshall Mercedes-Benz of Bolton
Steven Eagell Toyota Aylesbury
Sytner Harold Wood - WINNER

Best Sales Team (New and/or Used)
Hendy Used Car Tunbridge Wells
Marshall Mercedes-Benz of Southampton - WINNER
Marshall Motor Group
Jaguar and Land Rover Oxford

Community Hero Award
Hendy Group
John Clark Holdings
Kinghams of Croydon
Peter Vardy - WINNER
Swansway Group
TrustFord

Best New Product or Service
BMW Financial Services' Velocity
epyx's 1Link Trade Buyer 
Gforces' NetDirector Auto-e - WINNER
Pinewood Technologies' Zero Touch Service Journey
Santander Consumer Finance's Your Red Car
AutoInnovation's Tjekvik
Vehicle Vision's Assist

Best Finance or Leasing Brokerage
Carparison - WINNER
CarMoney (Peter Vardy)
Stable Vehicle Contracts (Swansway Group)

Used Car of the Year - sponsored by Car Care Plan
Ford Fiesta
Ford Kuga
Kia Sportage - WINNER
Porsche Macan
Toyota Yaris
Volkswagen Golf

New Car of the Year - sponsored by Fortegra Europe
Audi A3
Ford Puma
Kia Sorento
Land Rover Defender - WINNER
Toyota Yaris
Volkswagen Golf

EV of the Year - sponsored by Diamondbrite
Audi E-Tron
Ford Mustang Mach-E - WINNER
Kia E-Niro
Nissan Leaf
Porsche Taycan
Tesla Model 3

Best EV Dealership - sponsored by carwow
Hendy MG Exeter
Marshall Volkswagen St Albans
Norton Way Nissan - WINNER
Peter Vardy Porsche Aberdeen
Smiths Hyundai
Vindis Volkswagen Cambridge
Waylands Automotive

Best Used Car Dealership (Franchised) - sponsored by Santander Consumer Finance
Hendy Used Car Tunbridge Wells
Humphries & Parks
Marshall Mercedes-Benz of Preston - WINNER

Best Dealership - sponsored by Auto Trader
Hendy Nissan/Renault/Dacia/Toyota Salisbury
Johnsons Mazda Gloucester
Marshall Mercedes-Benz of Bolton
Meadens Skoda
Steven Eagell Toyota Milton Keynes - WINNER

Best Used car Dealer Group (franchised & independent)
Drayton Motors
Hendy Group - WINNER

Best Dealer Group (up to 10 sites) - sponsored by PIB Group
Drayton Motors
Shelbourne Motors
Waylands Automotive - WINNER

Best Dealer Group (more than 10 sites) - sponsored by heycar
Arbury Motor Group
Drive Motor Retail
John Clark Holdings
Marshall Motor Group - WINNER
Steven Eagell
Swansway Group
TrustFord

Apprenticeship Programme of the Year 
Arnold Clark Automobiles - WINNER
Gemini Accident Repair Centres
Stoneacre Motor Group

Dealer Principal/General Manager of the Year - sponsored by EMaC
Tom Hail, Peter Vardy Porsche
Scott Stenning, Arbury Nissan/Peugeot Bromsgrove - WINNER

Dealer Group of the Year - sponsored by Keyloop
Hendy Group
Marshall Motor Group - WINNER
Waylands Automotive

Manufacturer of the Year - sponsored by RAPID RTC
Aston Martin
MG Motor
Kia
Porsche
Toyota
Volvo - WINNER

Business Leader of the Year - sponsored by Premia Solutions
Daksh Gupta, Marshall Motor Holdings

Supplier of the Year
ALPHERA Financial Services
CitNow - WINNER
Cox Automotive
Gforces
Heycar
Keyloop
Pinewood Technologies
Santander Consumer Finance

AM Hall of Fame - sponsored by Aston Barclay
Professor Richard Parry-Jones CBE

2020 winners

Best Marketing Strategy - sponsored by eBay Motors Group
TrustFord

Best Online Consumer Experience - sponsored by CarGurus
Sandicliffe Motor Group 

Best in Customer Service - sponsored by LTK Consultants
Hills Ford 

Best Aftersales Team - sponsored by GTechniq
Kinghams of Croydon 

Best Sales Team - sponsored by Motorclean
Cambridge Garage (Havant Volvo) 

Bright Spark Award - sponsored by CDK Global
Chorley Group's electric vehicle advocate 

Community Hero Award
Jardine Motors Group 

Best New Product or Service
Auto Service Finance's Online Payment Portal

New Car of the Year - sponsored by Supagard
Kia E-Niro

Used Car of the Year - sponsored by Car Care Plan
Volkswagen Golf 

Franchise Partner of the Year
Kia Motors UK

Most Improved Dealership - sponsored by BNP Paribas Personal Finance
Citygate Seat Reading

Best Used Car Dealership (Independent) - sponsored by Santander Consumer Finance
Alexanders Prestige 

Best Used Car Dealership (Franchised) - sponsored by 1link Trade Buyer
Wrexham Volkswagen 

Best New Dealership - sponsored by RAPID RTC
Perrys Mazda Canterbury

Best Dealership - sponsored by Auto Trader
Luscombe Leeds 

Best Used Car Dealer Group (franchised & independent) - sponsored by Autoclenz
Arnold Clark Automobiles

Best Dealer Group (up to 10 sites) - sponsored by Diamondbrite Automotive
Waylands Automotive

Best Dealer Group (more than 10 sites) - sponsored by heycar
Arnold Clark Automobiles 

Dealer Principal/General Manager of the Year - sponsored by Petronas Lubricants Great Britain
Helen Price, Johnsons Mazda Gloucester

The AM People Investor Award - sponsored by MFG Group
Jardine Motors Group 

Supplier of the Year
CitNOW

Manufacturer of the Year - sponsored by carwow 
Groupe PSA 

Dealer Group of the Year - sponsored by Black Horse
Arnold Clark Automobiles 

Business Leader of the Year - sponsored by Premia Solutions
Mark Mitchell, Mitchell Group

AM Hall of Fame - sponsored by Shell UK
Inductee - Graham Day, CEM Day  

2019 Winners

Best Use of Social Media - sponsored by Marketing Delivery
Marshall Motor Group

Best Website - sponsored by CarGurus
Arnold Clark Automobiles

Best Marketing Strategy - sponsored by Motors.co.uk
TrustFord 

Best in Customer Service - sponsored by EMaC
Arnold Clark Automobiles 

Best Aftersales Team - sponsored by Gtechniq
J Edgar & Son

Best Sales Team (New and/or Used) - sponsored by Barclays Partner Finance
Rygor Commercials

Best Fleet or Local Business Dealer - sponsored by MFG Group
Johnsons Fleet Services 

Community Hero Award - sponsored by Texaco Havoline
Arnold Clark Automobiles

Best New Product or Service
Alphera Financial Services

Used Car of the Year - sponsored by Car Care Plan
Kia Sportage

New Car of the Year - sponsored by Supagard
Jaguar I-Pace

Franchise Partner of the Year - sponsored by Autoweb Design
Kia Motors (UK)

Most Improved Dealership - sponsored by BNP Paribas Personal Finance
Carbase

Best Used Car Dealer (Independent) - sponsored by Santander Consumer Finance
Imperial Cars

Best Used Car Dealer (Franchised) - sponsored by Autoclenz
Arnold Clark Automobiles

Best New Dealership - sponsored by Rapid RTC
RRG Skoda of Bolton

Best Dealership - sponsored by Rhino Events
Swansway Wrexham Volkswagen

Best Dealer Group (up to 10 sites) - sponsored by Diamondbrite Automotive
Gravells of Kidwelly

Best Dealer Group (more than 10 sites) - sponsored by DSG Finance
TrustFord

Dealer Principal/General Manger of the Year - sponsored by LTK Consultants
Richard Gough, Mercedes-Benz of Preston

The AM People Investor Award - sponsored by AutoProtect
Holden & Holden

Supplier of the Year - sponsored by Copeland Automotive Recruitment
cap hpi

Manufacturer of the Year - sponsored by carwow
Hyundai

Dealer Group of the Year - sponsored by Black Horse
Arnold Clark Automobiles

Business Leader of the Year - sponsored by Premia Solutions
Mark Lavery, chief executive, Cammbria Automobiles

AM Hall of Fame - sponsored by Shell UK
Inductee - Tony Whitehorn, former chief executive, Hyundai Motor UK